Services

Consultancy

Anyone who is a bit familiar with us knows that we are fairly critical people. We like to question everything and are not afraid to overturn some sacred cows. You can’t make an omelette without breaking a few eggs.

But what’s more, we are also very good at proposing alternatives or solutions, because criticising alone is obviously not very constructive. We have been active in the food and fast moving consumer goods industry, and the innovation world for more than 20 years, and have seen our fair share of challenges and possible solutions.

In addition to our background knowledge and expertise, we are also blessed with a healthy dose of creativity, which enables us to think out of the box, approach things from a completely different angle, come up with possible alternative scenarios or explore new possibilities.

This puts us in an excellent position to serve as a sounding board and take a fresh look at your challenges, processes and (innovation) strategy.

So what can we support you with?

Also check out our other services

Engaging consumers

Who are you doing it all for? Probably in part for yourself, because you like doing it, but above all for the consumer, the citizens, and society.To know whether you are on a the right track, it is always a good idea to, now and then, ask the people on the receiving end how they see things. Or even better: to involve them in the development of future products, services or research.
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Co-creation as a tool

Co-creation means 'creating together'. Be it with consumers, with experts in a certain field, other players in the chain or organisations your company works with.By involving others in your creative process, you get a more objective view on your ideas, and learn to look at them from a different angle. This gives you a broader and more complete vision of the possibilities, needs and requirements of the market, and how to best respond to them.
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Communication

Just because the message is clear to yourself, doesn't mean it is for the rest of the world. You are an expert in your own field, and that makes it hard to assess how much - or how little - others know, and how a certain message comes across. Luckily, we have plenty of expertise in translating complex information into a message that everyone can understand.
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